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Wellness Festival Singapore






Wellness Festival Singapore
Singapore Tourism Board

2022
Festival Branding
Logo & Identity System

Wellness Festival Singapore (WFS) is a nation-wide event that celebrates holistic well-being and empowers individuals to live the best version of themselves.  Encompassing 3 key pillars—Fitness, Emotional and Lifestyle— WFS consists of multi-site programming and activations islandwide, in both virtual and physical formats.

Project completed with OuterEdit
















The Wellness Mascot


The Wellness Mascot was created to symbolise radiant positivity, suggesting that a life of wellness starts with the mind. With a good head over its shoulders and legs in a walking motion, The Wellness Mascot represents a city of people journeying towards holistic wholeness.





The sunburst element is extracted from the logo and applied dynamically through the brand’s iconography.










Projects


YEAR

PROJECT

CATEGORY

2021
Logo, Print Collateral, Website Design

2017
Publication Design

2018
Branding, Logo & Brand Identity, Packaging


2020
Branding, Logo & Brand Identity, Packaging

2018
Branding, Logo & Brand Identity, Packaging


2022
Campaign Branding, Key Visual Design, Spatial Design


2019
Logo Design, Print Collaterals

2021
Graphic Design

2021
Branding, Logo & Brand Identity, Packaging

2018
Exhibition Signage

2021
Graphic Design

2017
Publication Design, Photography

2021
Branding, Logo & Brand Identity, Packaging

2022
Key Visual Design, Spatial Design

2018
EP Art

2022
Publication Design, Graphic Design

2022
Festival Branding, Logo & Brand Identity

2023
Key Visual Branding, Graphic Design

Graphic Design
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